Friday 20 November 2009

'In what ways does your media product use, develop or challenge forms and conventions of real media products?' (Part One)

Here are the nine key frames that we took from other music videos.


This is a selection of 9 key frames from selected music videos. *Click to enlarge the image*

1: This is a shot of the music video for ''White and Nerdy" by Weird Al Yankovich, we chose the shot because at this point in the video the character is riding a segway and the lyrics are "They see me roll on, my segway". Clearly with the video referencing the song.

2: Is a shot from Chamillionairre's "ridin' dirty'', This shot tipifies the way the record label want to portray the artist because hes a gangsta with a big chunky chain infront of bright lights making him seem very important and powerfull.

3: Shot 3 is of My Chemical Romance's song ''Welcome to the black parade'' it illustrates the typical 'Emo' genre that MCR are commonly put into by having everyone dressed up in alot of black with pale make up etc.

4: The 4th shot is from another Weird Al Yankovich song called ''Fat'' the song is a mock of the micheal jackson song ''Bad'' and there for has extensive intertextual refrences to micheal jackson and his style etc. The video is a literal copy of Jackson's video but with altered lyrics and characters, it is a parody.

5: This screen shot shows a good use of camera technique by framing the crowd half brilliantly with the artist silhouetted in front. The way it is framed makes the performing artist   This shot also uses lighting to create the desired effect.

6: Has a good effect of lighting by making the outside in total darkness and only lighting the center where the dancers are, much like the effect we attempted to have in our video, the lighting is also selective, giving each 'sound' a different light.

7: Demonstrates a clear use of mise-en-scene by putting each group of dancers in a different costume, these different dancers represent a different sound and rhythm in the song.

8: This is a shot of the Black Eyed Peas video for their song 'Boom Boom Pow'. I think that it relates to our video well as we have our lead singer Rosie dancing in a similar abstract style in front of a completely white background, which relates to this singer standing in front of a background that's completely green and black.

9: At this point in the video I took this screen shot as the song quotes Daft Punks' lyrics ''Harder, Better, Faster, Stronger'' as well as the dancers in the background are dancing in relation to the sounds and beat like in Around The World, also by Daft Punk.

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